Film

Anything for Ratings: Decades of Lowbrow

2025 · 2h 37m · Documentary

What isn't pure sensationalism in this world?

This documentary takes a deep dive into the history of Brazilian broadcast television, focusing on the decades when the pursuit of the number one spot in the ratings pushed every ethical boundary. Through a detailed analysis and interviews with people who experienced it behind the scenes, whether as viewers or industry insiders, the film brings back the era of live variety shows, hidden camera pranks, the rivalry between Gugu and Faustão, and the PCC scandal. More than just a nostalgic look back, the film questions how sensationalism and the exploitation of poverty shaped the behavior of a nation raised in front of the screen, revealing the secrets of a TV industry that wasn’t afraid to get bizarre to hold onto its audience.

Chico Barney

Chico Barney

João Kleber

João Kleber

Ana Paula Goulart Ribeiro

Ana Paula Goulart

Ariane Holzbach

Ariane Holzbach

Fabio Marckezini

Fabio Marckezini

Larissa Martins

Larissa Martins

Mauricio Stycer

Mauricio Stycer

Matheus Laneri

Matheus Laneri

• Pedro FonsecaDirector · Writer · Producer · Director of Photography · Editor
• Julia RobertaExecutive Producer
• Ester FonsecaDirector of Photography

Release date

December 11, 2025

Status

Released

Original language

Portuguese

Runtime

2h 37m

Rated

16 — Sexual Content, Nudity, Sensitive Themes, Shocking Content

Budget

$1,159

Genres

Documentary